1. Billboard Advertising

Billboard advertising is one of the most effective ways to reach mass audiences in Egypt.
At Yafta Map, we provide access to premium billboard locations across Cairo, Giza, Alexandria, and major highways. Each location is carefully selected based on traffic flow, visibility angles, demographic density, and brand-fit relevance.

Our billboard network includes:

• Unipoles: Large, high-visibility structures ideal for long-term branding.
• Mega Billboards (Megacoms): Massive displays positioned on key highways for maximum impact.
• Rooftops: Elevated placements that dominate crowded urban areas.
• Wallscapes: Perfect for iconic, oversized artwork on building facades.
• Lamppost Ads: High-frequency placements ideal for repeated exposure.
• Bridge & Overpass Banners: Target daily commuters with consistent visibility.

We help you choose the right format, the right location, and the right timing to ensure your message delivers strong brand recall and superior reach.

2. OOH Media Planning & Buying

Our OOH media planning service ensures your outdoor campaign is strategic, cost-effective, and results-oriented.

What we deliver:

• Market Analysis: We study audience behavior, regional demographics, traffic patterns, and competitive placements.
• Location Strategy: We map out the most effective billboard locations based on your brand’s goals—whether awareness, product launch, or performance marketing.
• Budget Optimization: We ensure your budget is utilized efficiently by selecting placements with the highest ROI.
• Vendor Negotiation: We work with trusted billboard owners across Egypt to secure the best rates and availability.
• Performance Reporting: You receive detailed reports on exposure estimates, campaign coverage, and visual documentation.

With our structured approach, your outdoor presence becomes a smart investment—not just an expense.

3. Digital Out-of-Home (DOOH) Advertising

Digital screens provide dynamic, modern, and highly flexible advertising options across Egypt’s busiest locations.

Our DOOH network covers:

• Major commercial areas
• Malls and entertainment zones
• Crowded intersections & roundabouts
• Transport hubs and city entrances

Why DOOH stands out:

• Real-time updates: Change your ads instantly based on offers, time of day, or weather.
• Dynamic content: Videos, animations, and interactive visuals capture more attention.
• Flexible scheduling: Run your ads during peak hours for maximum impact.

DOOH elevates your brand with technology-driven visibility that adapts to your campaign needs.

4. Mall & Retail Advertising

Mall advertising targets customers at the closest point to purchase—making it one of the strongest tools for conversion.

Our mall media solutions include:

• Backlit panels
• Digital screens
• Escalator branding
• Entrance & exit placements
• Food court banners

Why brands choose mall advertising:

• High foot traffic
• Family-oriented audience
• Strong purchasing power
• Excellent visibility and dwell time

This service is ideal for retail brands, FMCG, electronic products, fashion, restaurants, and service providers.

5. Airport Advertising

Airport advertising places your brand in front of high-income travelers, business professionals, and international visitors.

Our coverage includes:

• Cairo International Airport
• Borg El Arab Airport (Alexandria)
• Sharm El Sheikh & Hurghada Airports

Available formats:

• Digital screens
• Backlit boards
• Lightboxes
• Luggage area branding
• Walkway banners

Benefits:

• Premium audience: Frequent travelers, tourists, and business executives
• Long dwell time: Travelers spend time waiting—offering prolonged exposure
• Prestigious brand association

Airport advertising enhances brand credibility and delivers exceptional visibility.

6. Creative & Design Services

Outdoor advertising requires visuals that are clear, bold, and easy to read from long distances.

Our creative team specializes in:

• OOH-optimized design (large typography, simplified messaging, strong contrast)
• Brand-aligned visual direction
• High-resolution artwork preparation
• Copywriting for outdoor impact

We ensure your layout follows OOH best practices:

• Readability at 50–100 meters
• Sharp imagery and color accuracy
• Strategic message placement

Good design turns a billboard into a powerful brand statement—and we make sure yours stands out.

7. Full Campaign Management

We handle the entire outdoor advertising process from start to finish, ensuring a smooth and stress-free experience for your brand.

Our campaign management includes:

• Creative concept development
• Production & printing supervision
• Installation coordination
• On-ground monitoring
• Regular photo updates
• Final reports with documented proof of performance

You get a reliable partner who ensures every detail is executed perfectly.

Ready to Launch Your OOH Campaign in Egypt?

Yafta Map helps brands communicate with millions of Egyptians every single day through strategic, high-quality outdoor advertising solutions.

Get in touch today to plan your next campaign.